4 Ways to Reduce Costs With Call Tracking

Call Tracking is commonly classified as an expense, but like any good investment it ends up saving you money. Use the tips here to reduce marketing costs with call tracking. 1. Attribution How do you know which channels and...

 

Use Premium Features to Own the Phone

If you are interested in getting the most out of Jet Interactive services, the premium features we discuss here can supercharge your phone: Jet Interactive’s call tracking helps marketers understand what makes their phone ring. But the fun doesn’t...

 

Why Phone Leads Matter

If you’ve ever asked yourself what the most valuable type of lead is, this article is for you Not every lead is created equal. Just ask your sales manager which types of leads he or she would like more...

 

A/B Testing With Call Tracking

Test everything. This is the modern marketers motto. With a wealth of data available for those who know where to find it, AB testing has become a great way to prove hypotheses, test different messaging and even settle arguments...

 

Does Call Tracking Negatively Impact Local SEO?

Does call tracking negatively impact local SEO? No it doesn’t. There was some ill-advised concern back in 2013 from local search marketers using call tracking numbers about Google penalising organic search results due to call tracking numbers being used....

 

4 Display Ads and a Funeral

The effect call tracking had on a customers performance display campaigns – starring Jet Interactive Many of our customers run display campaigns online, and generally like to measure phone response from the display campaigns that target new acquisitions. They...

 

5 Ways to Increase Calls From Your Website

66% of Sales Managers consider phone leads to be more valuable than any other type of lead (BIA/Kelsey). How do you get more of these profitable leads? Your website is the most likely place these phone calls come from...