Jet Call Tracking Vs Google Call Forwarding

If you haven’t heard of Google’s Forwarding numbers before, they are an Adwords product that enable you to track calls from your Adwords when people click through to your website. It is a great starting point that introduces a...

 

How to Close the Loop Between Phone Lead & Sales

Not every phone call is made equal. Use these methods to measure the true impact marketing has on sales. Once you have setup and started using phone tracking it you may notice there is a gap in your analytics...

 

Top 5 Reasons Businesses Use Call Tracking

Our customers have helped us compile a list of the top reasons they use Call Tracking. “I never knew I needed an iPhone until I got one” – Unknown consumer This type of sentiment is often felt by marketers...

 

What Does it Cost Not to Have Call Tracking

Tracking calls helps marketing, sales and IT teams solve a range of business problems, but what are businesses risking if they don’t have a call tracking solution in place? Call Tracking solves many marketing, sales and telephony challenges, so...

 

4 Ways to Reduce Costs With Call Tracking

Call Tracking is commonly classified as an expense, but like any good investment it ends up saving you money. Use the tips here to reduce marketing costs with call tracking. 1. Attribution How do you know which channels and...

 

Use Premium Features to Own the Phone

If you are interested in getting the most out of Jet Interactive services, the premium features we discuss here can supercharge your phone: Jet Interactive’s call tracking helps marketers understand what makes their phone ring. But the fun doesn’t...

 

Why Phone Leads Matter

If you’ve ever asked yourself what the most valuable type of lead is, this article is for you Not every lead is created equal. Just ask your sales manager which types of leads he or she would like more...

 

A/B Testing With Call Tracking

Test everything. This is the modern marketers motto. With a wealth of data available for those who know where to find it, AB testing has become a great way to prove hypotheses, test different messaging and even settle arguments...

 

Does Call Tracking Negatively Impact Local SEO?

Does call tracking negatively impact local SEO? No it doesn’t. There was some ill-advised concern back in 2013 from local search marketers using call tracking numbers about Google penalising organic search results due to call tracking numbers being used....